The Super Cinema project was originally just because when Xiao Guoer went to Hong Kong with Ye Yu before, she experienced the super five-star cinema there, and she was very excited to mention this matter to her mother, her eyes full of desire, and then Cai Yanzhi also asked Ye Yu about the relevant situation information.
In fact, with the size of the Magic City and the strength of Cai Yanzhi, it is not difficult for a super five-star cinema like Hong Kong. However, Ye Yu felt that there was no need to pick up people's wisdom. The Great Magic City must have the momentum of the Great Magic City, so it made Huizi's super cinema Grand Cinema Sunshine Cinema.
If it were in the past, Keiko Takeda, Sony Pictures, and even Suzuki Consortium would not have done this. It was not a matter of money, but it was completely meaningless. What is the situation in the Japanese entertainment industry? What is the significance of building such a face-saving project?
The islanders are famously pragmatic.
But now it is different. Takeda Keiko has really made achievements, and the island country's film and television industry has really seen hope of revival, so she has such courage and determination.
Sometimes the islanders are really weird. They like to bet on their own destiny and future at any time, as if they can't do anything without such awareness. So they directly turned the most important part of Sunshine City, a brand-new high-end commercial complex, into a super cinema.
It can be said that if you hadn't created this holographic virtual reality LCD screen with strong visual impact and topicality, you could recover by selling advertisements. With such a super cinema, you would never have made money even if you guarantee a 50% attendance throughout the year. There is no other reason, the rental operation cost is too outrageous. It can't be supported by the screening of movies and catering peripherals. It's very difficult.
You have to set the ticket price too expensive, the consumption level is too high, and the popularity cannot be achieved, and the losses will be greater at that time, so the ticket price here is less than 30% higher than other cinemas, and the prices of catering are similar to other business districts. There is even a very cheap and affordable snack street, which is not much different from the food street outside, and it is just for popularity.
Cai Yanzhi and Pei Luoshen, who had visited the island country several times before, also adopted similar models and technologies. To put it bluntly, they were similar to branches, and they copied the entire set.
Just like Keiko Takeda wants to be a world-wide person, Cai Yanzhi also thinks she can be the number one person in domestic entertainment, so she has to do such an invincible super cinema even if she loses money. If she really wants to create a unique influence.
When it comes to domestic theaters and cinemas, no one can avoid this country's number one super cinema. No matter how many you open the Wanda Cinema, the coverage rate is wider, you can't be the first theater, and you can't be the real leader in this industry. Therefore, Cai Yanzhi also spent a lot of courage and built such a super cinema in Henglong Plaza in Jing'an District, Shanghai.
Xujiahui, next door to Jing'an District, is one of the central activity areas in Shanghai, and is also one of the top ten commercial centers in Shanghai. It starts from Wanping Road in the east, Yishan Road in the west, Guangyuan Road in the north, and Lingling Road in the south.
The product grades of Xujiahui Mall are diverse, including the large Shpping Mall, a world-famous collection of world-famous products represented by Ganghui Plaza and Oriental Shopping Mall, a shopping center mainly popular with Pacific Department Store and Huijin Department Store, a mid-range shopping department store with Liubai Industrial Company, a popular among middle-aged and elderly customers, as well as cheap and special commercial facilities such as Huilian Shopping Mall and the Metro Shopping Street, as well as residential lifestyle commercial facilities such as the Second Food Store and Jimasheng Store, and high-tech large-scale stores mainly based on digital technology such as Bainaohui and Pacific Computer City.
The traffic of people in Henglong Plaza is very high. It is the top five shopping center in Shanghai. It is located at No. 1266 on the north side of Nanjing West Road, Jing'an District, between Shaanxi North Road and Xikang Road.
Jing'an District and Xujiahui District are close to each other, so they are equivalent to covering the most important parts of the two districts at the same time.
Hang Lung Plaza has 66 floors above the ground, 288 meters, 3 floors underground, 5 floors of the podium, covering an area of 30,788 square meters.
The designer is Khn Pedersen Fx, a streamlined glass main building. It was built in 2001 and was the tallest building in Puxi, Shanghai, China when it was completed.
Including office buildings and shopping malls.
The shopping mall will open on June 20, 2001 and will officially open on July 14.
It has 5 floors with an area of 550,000 square meters, and a group of flagship stores of world-renowned fashion brands are concentrated, including Hermes, Luis Vuittn, Cartier, Chanel, Dir, Celine, Escada, Bvlgari, Fendi, Lewe, Prada, Versace, Lanvin, etc.
In order to acquire this part of the site for reconstruction, Cai Yanzhi also spent a lot of effort and spent a lot of money. She must have brought property rights together, not leasing. Such an exaggerated investment, the risk of leasing is too great. Once it is public relations or intercepted, the loss is more than just money.
So after finally obtaining the relevant property rights at the beginning of the year, Cai Yanzhi's focus and main energy were all focused on this super cinema that was completely a spendthrift.
Benefiting from the explosive growth of the domestic box office market, the theater chains and film giants with capital support are all crazily financing and lending to expand desperately, and they are rushing to grab land in various places, wishing they could be as expensive as Cai Yanzhi. They spent more than one billion yuan in such a super cinema project. This is a money-loss project that cannot see profits and hopes to lose money.
So the old saying is that women are emotional, with long hair and short knowledge. Women are in charge of their family will be a disaster, and sooner or later they will ruin their family's fortunes. The so-called Shanghai circle is not worth worrying about. Such a prodigal girl. Even if she is Wu Zetian, in history, Wu Zetian is actually just a prodigal girl in addition to being a powerful house fight.
How long does the construction period end at the fastest time? What I am talking about is the quality and quantity guaranteed.
The decoration design director naturally knew the requirements of this big customer, and some of them were difficult: The technical difficulty is a bit difficult, especially the relevant testing work, which takes time. The Double Day holiday will definitely not be able to catch up. I can only say that I can ensure that it is completed before January 15, but the Spring Festival can only be trial operation (the first day of January 23), and the official opening may have to be postponed to April.
When she found that Ms. Cai's face became a little ugly, the design director immediately explained: Mr. Cai, you don't want to spend such a big price to build a cinema that has been having small problems in the later stage, right?Therefore, the necessary trial operation and subsequent maintenance and debugging period must follow the process. Otherwise, some small problems and hidden dangers will be very troublesome after they are not solved at this time. Some problems will occur anytime and anywhere. They can only be repaired and repaired. Not only is it time-consuming and labor-intensive, the actual losses and expenses will only be greater, and it will also affect the reputation and image of the cinema.
In fact, many large cinemas have this process. They are remodeled first, then trial operation for one month, then closed for about one month, and then officially opened for business.
After all, many problems cannot be discovered without real business and high-intensity actual operation. They may be design defects, equipment installation and adjustment problems, or some subjective ideas find impractical in actual operation, or the impact is negative, and have a negative effect. These all need to be adjusted in time in one step, otherwise the problems and troubles will only increase and become more and more difficult to solve from the root cause.
In fact, with the size of the Magic City and the strength of Cai Yanzhi, it is not difficult for a super five-star cinema like Hong Kong. However, Ye Yu felt that there was no need to pick up people's wisdom. The Great Magic City must have the momentum of the Great Magic City, so it made Huizi's super cinema Grand Cinema Sunshine Cinema.
If it were in the past, Keiko Takeda, Sony Pictures, and even Suzuki Consortium would not have done this. It was not a matter of money, but it was completely meaningless. What is the situation in the Japanese entertainment industry? What is the significance of building such a face-saving project?
The islanders are famously pragmatic.
But now it is different. Takeda Keiko has really made achievements, and the island country's film and television industry has really seen hope of revival, so she has such courage and determination.
Sometimes the islanders are really weird. They like to bet on their own destiny and future at any time, as if they can't do anything without such awareness. So they directly turned the most important part of Sunshine City, a brand-new high-end commercial complex, into a super cinema.
It can be said that if you hadn't created this holographic virtual reality LCD screen with strong visual impact and topicality, you could recover by selling advertisements. With such a super cinema, you would never have made money even if you guarantee a 50% attendance throughout the year. There is no other reason, the rental operation cost is too outrageous. It can't be supported by the screening of movies and catering peripherals. It's very difficult.
You have to set the ticket price too expensive, the consumption level is too high, and the popularity cannot be achieved, and the losses will be greater at that time, so the ticket price here is less than 30% higher than other cinemas, and the prices of catering are similar to other business districts. There is even a very cheap and affordable snack street, which is not much different from the food street outside, and it is just for popularity.
Cai Yanzhi and Pei Luoshen, who had visited the island country several times before, also adopted similar models and technologies. To put it bluntly, they were similar to branches, and they copied the entire set.
Just like Keiko Takeda wants to be a world-wide person, Cai Yanzhi also thinks she can be the number one person in domestic entertainment, so she has to do such an invincible super cinema even if she loses money. If she really wants to create a unique influence.
When it comes to domestic theaters and cinemas, no one can avoid this country's number one super cinema. No matter how many you open the Wanda Cinema, the coverage rate is wider, you can't be the first theater, and you can't be the real leader in this industry. Therefore, Cai Yanzhi also spent a lot of courage and built such a super cinema in Henglong Plaza in Jing'an District, Shanghai.
Xujiahui, next door to Jing'an District, is one of the central activity areas in Shanghai, and is also one of the top ten commercial centers in Shanghai. It starts from Wanping Road in the east, Yishan Road in the west, Guangyuan Road in the north, and Lingling Road in the south.
The product grades of Xujiahui Mall are diverse, including the large Shpping Mall, a world-famous collection of world-famous products represented by Ganghui Plaza and Oriental Shopping Mall, a shopping center mainly popular with Pacific Department Store and Huijin Department Store, a mid-range shopping department store with Liubai Industrial Company, a popular among middle-aged and elderly customers, as well as cheap and special commercial facilities such as Huilian Shopping Mall and the Metro Shopping Street, as well as residential lifestyle commercial facilities such as the Second Food Store and Jimasheng Store, and high-tech large-scale stores mainly based on digital technology such as Bainaohui and Pacific Computer City.
The traffic of people in Henglong Plaza is very high. It is the top five shopping center in Shanghai. It is located at No. 1266 on the north side of Nanjing West Road, Jing'an District, between Shaanxi North Road and Xikang Road.
Jing'an District and Xujiahui District are close to each other, so they are equivalent to covering the most important parts of the two districts at the same time.
Hang Lung Plaza has 66 floors above the ground, 288 meters, 3 floors underground, 5 floors of the podium, covering an area of 30,788 square meters.
The designer is Khn Pedersen Fx, a streamlined glass main building. It was built in 2001 and was the tallest building in Puxi, Shanghai, China when it was completed.
Including office buildings and shopping malls.
The shopping mall will open on June 20, 2001 and will officially open on July 14.
It has 5 floors with an area of 550,000 square meters, and a group of flagship stores of world-renowned fashion brands are concentrated, including Hermes, Luis Vuittn, Cartier, Chanel, Dir, Celine, Escada, Bvlgari, Fendi, Lewe, Prada, Versace, Lanvin, etc.
In order to acquire this part of the site for reconstruction, Cai Yanzhi also spent a lot of effort and spent a lot of money. She must have brought property rights together, not leasing. Such an exaggerated investment, the risk of leasing is too great. Once it is public relations or intercepted, the loss is more than just money.
So after finally obtaining the relevant property rights at the beginning of the year, Cai Yanzhi's focus and main energy were all focused on this super cinema that was completely a spendthrift.
Benefiting from the explosive growth of the domestic box office market, the theater chains and film giants with capital support are all crazily financing and lending to expand desperately, and they are rushing to grab land in various places, wishing they could be as expensive as Cai Yanzhi. They spent more than one billion yuan in such a super cinema project. This is a money-loss project that cannot see profits and hopes to lose money.
So the old saying is that women are emotional, with long hair and short knowledge. Women are in charge of their family will be a disaster, and sooner or later they will ruin their family's fortunes. The so-called Shanghai circle is not worth worrying about. Such a prodigal girl. Even if she is Wu Zetian, in history, Wu Zetian is actually just a prodigal girl in addition to being a powerful house fight.
How long does the construction period end at the fastest time? What I am talking about is the quality and quantity guaranteed.
The decoration design director naturally knew the requirements of this big customer, and some of them were difficult: The technical difficulty is a bit difficult, especially the relevant testing work, which takes time. The Double Day holiday will definitely not be able to catch up. I can only say that I can ensure that it is completed before January 15, but the Spring Festival can only be trial operation (the first day of January 23), and the official opening may have to be postponed to April.
When she found that Ms. Cai's face became a little ugly, the design director immediately explained: Mr. Cai, you don't want to spend such a big price to build a cinema that has been having small problems in the later stage, right?Therefore, the necessary trial operation and subsequent maintenance and debugging period must follow the process. Otherwise, some small problems and hidden dangers will be very troublesome after they are not solved at this time. Some problems will occur anytime and anywhere. They can only be repaired and repaired. Not only is it time-consuming and labor-intensive, the actual losses and expenses will only be greater, and it will also affect the reputation and image of the cinema.
In fact, many large cinemas have this process. They are remodeled first, then trial operation for one month, then closed for about one month, and then officially opened for business.
After all, many problems cannot be discovered without real business and high-intensity actual operation. They may be design defects, equipment installation and adjustment problems, or some subjective ideas find impractical in actual operation, or the impact is negative, and have a negative effect. These all need to be adjusted in time in one step, otherwise the problems and troubles will only increase and become more and more difficult to solve from the root cause.
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