Domestic streaming media platforms were basically established on previous pirated websites. There was no copyright issue in the early days, just users uploaded it and shared it at will. So at that time, pirated versions were basically rampant, and everyone was doing it at a loss, mainly focusing on attracting traffic and advertising revenue to the portal shopping platform.
However, copyright protection in the mainland cannot always be ineffective. With the emergence of the Kuaibo incident, a group of streaming media platforms based on Internet giants at the top have united to promote the strict implementation of the film and television copyright protection law in the mainland Internet industry. Then, some large-scale websites can no longer not abide by the rules of the game as before.
In addition to protecting originality, the rules of the game are actually protecting the super giants at the top, and many times these giants attach the most importance to copyright protection.
Because they are not short of money and have the most complete monetization channels. At the same time, many of them are listed companies that must abide by some of the most basic rules of the game, so promoting the copyright protection law to vigorously crack down on piracy will help them the most.
So after the Kuaibo incident, the mainland streaming media platform film and television websites entered the era of VIP payment. Some old classic film and television dramas have gradually changed from the earliest completely free to members exclusive.
It’s not that they don’t want to make money on these old movies, but that the copyright authorization is too chaotic, and they have long been dominated by LeTV, which has unique vision. Other giants can only constrain each other, and the subsequent new copyright will be their own foundation.
Therefore, domestic film and television copyright and VIP membership are mainly divided into two stages: 10 years ago and 10 years later, 10 years ago, and not many users are willing to do so. However, in 10 years, the copyrights of various newly produced film and television dramas have been divided up by major streaming media platforms. If the audience wants to watch, they can only become paid members on different platforms, which has led to the promotion of paid VIP.
As this is how slowly developed, everyone can slowly achieve balance of revenue and expenditure from the initial huge losses, and even become like Netflix in the next year, just to create a lot of profits in the streaming media business.
Unfortunately, when we entered the mid-to-late 10 years, because the cinema alliance was too ugly, it forced a super giant out, which directly subverted everyone's cognition and common sense, and directly skipped VIP payment, and compared with Netflix to play paid on-demand broadcast. The most terrifying thing is that others have really done it.
You said that you did it and did it, but you didn't share it with others. You didn't even want to reveal some key data, and just wanted to eat alone and make a fortune in silence. This naturally made other peers very unhappy, so it was agreed to use this method to roughly calculate the actual profit of the other party's paid on-demand broadcast.
As for content providers, that is, production companies of film and television dramas, many of them do not care whether the money is earned from physical theaters or streaming platforms. Anyway, it is enough to make money.
Judging from the previous few times, TVB Video Network is really profitable, and now many neutral film and television companies are very moved. This can be seen from TVB Pictures’ recent series of investments, do you really think those film and television companies are short of money?
Others just want to make the cake bigger and make more money.
LeTV is the second largest streaming media platform outside of TVB Video. It was originally ranked first, but TVB's foundation is too strong. One is better than the others. Especially in the TV series, others have at most two or three high-quality dramas. Each TVB has no bad quality. It can produce 10 or 20 movies a year. Who can win?
According to the precise statistics of the actuary on his side, Jia Yueting gave a conscientious offer: If it is as Director Li, then at most, it will give a box office guarantee of 300 million yuan. If it is released normally for 25 days, our LeTV can give a 500 million yuan.
The same old saying goes, rules are the most important thing. Without rules, you can’t make a square in a row. This is not a matter of money. Even if you bid for one billion, we TVB will answer the same answer. At least we are the ones who dominate this movie, and we are the ones who decide.
LeTV is now bidding for 300 million yuan, is there any higher?If not, I will give my answer directly, and then it will be the matter between our producer and publisher and the theater company.
Jia Yueting looked at each other and was a little frustrated. It was a pity that if it were others, it was hard to say that Li Changsheng came forward and it was difficult to negotiate, and if nothing unexpected happened, this guy would really make up for the rule of not letting go.
Of course they know that TVB video network is very profitable, but their size cannot be compared with others. Moreover, many of the powerful films and TV series of others are self-produced, and the cost is very low. In addition, it is very wealthy, so it is difficult for you to compete viciously.
The representatives from the theater alliance are not very good-looking, but what is certain is that the current physical theater plus online paid on-demand broadcasting method is really profitable. The price they can offer at present cannot impress the other party at all, and they cannot even coerce and induce it. The TVB video network, which has long become a climate, can play its own at any time.
After discovering that no one was willing to pay a higher price, Li Changsheng didn't say anything more, and looked directly at Zhang Min and the others. He was the boss and the captain responsible for setting the route goals. He rarely interfered in actual operations. If he, the captain, had to come forward in everything, why did these crew members do?
It’s better to recruit a group of people who can help him do things.
According to the analysis and evaluation of the three investment departments, the actual box office of TikTaishi should be around 400 million. However, given their unique release method on TVB, the box office of 300 million is indeed a very fair number, and there is no more to go.
OK, then according to what Mr. Jia said, the box office is guaranteed at 300 million yuan. Next is the tripartite talks between our TVB Pictures and LeTV and the theater alliance. I hope to have the opportunity to reach cooperation with you next time.
Wanda looked at each other with Alibaba and Huayi, some got up and left the conference room, while others continued to sit in their original seats because they were also representatives of theaters and had dual identities.
However, copyright protection in the mainland cannot always be ineffective. With the emergence of the Kuaibo incident, a group of streaming media platforms based on Internet giants at the top have united to promote the strict implementation of the film and television copyright protection law in the mainland Internet industry. Then, some large-scale websites can no longer not abide by the rules of the game as before.
In addition to protecting originality, the rules of the game are actually protecting the super giants at the top, and many times these giants attach the most importance to copyright protection.
Because they are not short of money and have the most complete monetization channels. At the same time, many of them are listed companies that must abide by some of the most basic rules of the game, so promoting the copyright protection law to vigorously crack down on piracy will help them the most.
So after the Kuaibo incident, the mainland streaming media platform film and television websites entered the era of VIP payment. Some old classic film and television dramas have gradually changed from the earliest completely free to members exclusive.
It’s not that they don’t want to make money on these old movies, but that the copyright authorization is too chaotic, and they have long been dominated by LeTV, which has unique vision. Other giants can only constrain each other, and the subsequent new copyright will be their own foundation.
Therefore, domestic film and television copyright and VIP membership are mainly divided into two stages: 10 years ago and 10 years later, 10 years ago, and not many users are willing to do so. However, in 10 years, the copyrights of various newly produced film and television dramas have been divided up by major streaming media platforms. If the audience wants to watch, they can only become paid members on different platforms, which has led to the promotion of paid VIP.
As this is how slowly developed, everyone can slowly achieve balance of revenue and expenditure from the initial huge losses, and even become like Netflix in the next year, just to create a lot of profits in the streaming media business.
Unfortunately, when we entered the mid-to-late 10 years, because the cinema alliance was too ugly, it forced a super giant out, which directly subverted everyone's cognition and common sense, and directly skipped VIP payment, and compared with Netflix to play paid on-demand broadcast. The most terrifying thing is that others have really done it.
You said that you did it and did it, but you didn't share it with others. You didn't even want to reveal some key data, and just wanted to eat alone and make a fortune in silence. This naturally made other peers very unhappy, so it was agreed to use this method to roughly calculate the actual profit of the other party's paid on-demand broadcast.
As for content providers, that is, production companies of film and television dramas, many of them do not care whether the money is earned from physical theaters or streaming platforms. Anyway, it is enough to make money.
Judging from the previous few times, TVB Video Network is really profitable, and now many neutral film and television companies are very moved. This can be seen from TVB Pictures’ recent series of investments, do you really think those film and television companies are short of money?
Others just want to make the cake bigger and make more money.
LeTV is the second largest streaming media platform outside of TVB Video. It was originally ranked first, but TVB's foundation is too strong. One is better than the others. Especially in the TV series, others have at most two or three high-quality dramas. Each TVB has no bad quality. It can produce 10 or 20 movies a year. Who can win?
According to the precise statistics of the actuary on his side, Jia Yueting gave a conscientious offer: If it is as Director Li, then at most, it will give a box office guarantee of 300 million yuan. If it is released normally for 25 days, our LeTV can give a 500 million yuan.
The same old saying goes, rules are the most important thing. Without rules, you can’t make a square in a row. This is not a matter of money. Even if you bid for one billion, we TVB will answer the same answer. At least we are the ones who dominate this movie, and we are the ones who decide.
LeTV is now bidding for 300 million yuan, is there any higher?If not, I will give my answer directly, and then it will be the matter between our producer and publisher and the theater company.
Jia Yueting looked at each other and was a little frustrated. It was a pity that if it were others, it was hard to say that Li Changsheng came forward and it was difficult to negotiate, and if nothing unexpected happened, this guy would really make up for the rule of not letting go.
Of course they know that TVB video network is very profitable, but their size cannot be compared with others. Moreover, many of the powerful films and TV series of others are self-produced, and the cost is very low. In addition, it is very wealthy, so it is difficult for you to compete viciously.
The representatives from the theater alliance are not very good-looking, but what is certain is that the current physical theater plus online paid on-demand broadcasting method is really profitable. The price they can offer at present cannot impress the other party at all, and they cannot even coerce and induce it. The TVB video network, which has long become a climate, can play its own at any time.
After discovering that no one was willing to pay a higher price, Li Changsheng didn't say anything more, and looked directly at Zhang Min and the others. He was the boss and the captain responsible for setting the route goals. He rarely interfered in actual operations. If he, the captain, had to come forward in everything, why did these crew members do?
It’s better to recruit a group of people who can help him do things.
According to the analysis and evaluation of the three investment departments, the actual box office of TikTaishi should be around 400 million. However, given their unique release method on TVB, the box office of 300 million is indeed a very fair number, and there is no more to go.
OK, then according to what Mr. Jia said, the box office is guaranteed at 300 million yuan. Next is the tripartite talks between our TVB Pictures and LeTV and the theater alliance. I hope to have the opportunity to reach cooperation with you next time.
Wanda looked at each other with Alibaba and Huayi, some got up and left the conference room, while others continued to sit in their original seats because they were also representatives of theaters and had dual identities.
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