Chapter 487 Meet the parents!

9days ago Celebrity fiction 7
Li Byung-hun talks very little, but Li Changsheng's elder brother-in-law Li Zhengrong is a bit talkative. He is obviously very interested in Li Changsheng and is very satisfied with the gifts Li Changsheng brought tonight. He is really generous and generous than his brother-in-law Zhao Taihu. Guests who come to the door to give gifts are the easiest to attract the host's favor. Li Changsheng is well aware of this.

After hearing the real profit situation of TVB Entertainment, Li Zhengrong, as the vice president of Qixing Electronics, said in disbelief: Is it really so profitable to invest in the film and television industry?

In fact, film and television dramas are not bad, but celebrities are very profitable. Just like those football clubs in Europe, the club itself is not very valuable, but those stars are very valuable.

If you buy it at a high price or hire it, it will definitely be very expensive and will seriously affect your final profitability. However, if you don’t have these big-name stars, you may not even make a profit. This is also the reason why major European teams are rich and small clubs often go bankrupt when they are struggling.

So if you really want to make a lot of money, the most important thing is to create stars. This is also my advice to my second sister. If you make a big deal, you will first poach some celebrities with enough weight. Once you have this platform to master these scarce resources, it will be too easy to make money.

This year alone, our TVB's direct income from a group of signed stars has reached about 150 billion won (HKD 1 billion), and the indirect income can be about 15 trillion won, and by next year it will be at least 2 trillion won. Once the four queens I focus on creating later are formed, they can generate at least 3 trillion won for me every year.

Zhao, the unit of measurement, only Korean won, is impossible, but Hong Kong dollar is not possible, but even Korean won has this unit of measurement, which is very rare. So let alone Lee Jung-rong, his elder brother-in-law, even Lee Byung-hun was focused on it. For the first time, he realized how profitable the film and television industry is, and subconsciously wanted to give more support to his second daughter Lee Sung-min.

Seeing Li Changsheng who was full of the limelight but had no way to compete with him, Zhao Taiwu could only continue to watch this bastard pretending to show off. In a family like theirs, bragging in front of elders how handsome, educated, and good character are. It’s useless, it’s all useless.

Those elders only value your ability, and the specific manifestation of ability is the ability to make money, which is the most intuitive. So Li Changsheng doesn’t show off anything else now, just show that he knows how to make money. This is more realistic than any flattery education certificate.

Nowadays, many people, including those practitioners, have errors in the concept of celebrities. If you invest in film and television dramas, let alone the 28 effect, the 19 effect is difficult. More than 90% of film and television dramas are in losses or barely guaranteed capital.

But the last 5% earned almost 80% of the profits in the entire market, plus the huge profits of film and television IP and surrounding areas. If you master that 5% is equivalent to mastering the entire world.

But how to master this 5%?

A good script and a good creative team are of course very important, but having excellent stars and superstars with traffic and market appeal is the key.

Why do some celebrities get tens of billions or even tens of billions of won for a movie? In the end, a movie may not make the money. It is because they join you. There is no risk of losing money. The more you make, the less you make, they are insurance.

Unfortunately, the reason why celebrities and superstars are valuable is that they can get high pay is because they have fewer, which is a real scarce resource. Many people need to use all kinds of ways to compete for their schedules, and whoever grabs them will make money.

So my business model and TVB are to create stars by ourselves, so that superstars and celebrities are our own people, and there is no problem with schedule. We can decide on our own. We can directly take away a large part of the wealth they create every year. In this way, even if the pay is high, our actual investment will be lower than that of others, and gradually our profitability will become more and more considerable.

When Li Zhengrong heard this, he suddenly realized: So that's it, just like our Qixing Electronics has mastered many core patents of LCD and storage technology. No matter how the world changes, as long as we master relevant core technologies, we can be very popular without looking at anyone's face, and can reasonably and legally monopolize the entire market.

Not bad, that's it.

After Li Changsheng said that, he had a drink with his brother-in-law again. The two sides had a very happy chat. Li Zhengrong also admired Li Changsheng, the prospective brother-in-law, and was indeed very outstanding. He was also a brother-in-law. Compared with Li Changsheng, Zhao Taiwu was really far behind.

Zhao Taiwu is actually not bad. He is really not a waste snack, but he is still in his thirties and still cannot stand alone. He can only rely on his old capital. However, Li Changsheng did this career himself, and he is only 21 years old. In this way, Li Changsheng is the real young man who is terrifying and is really a perfect match for their family.

Although Lee Byung-hun didn't want his daughter to marry, he had to admit that Li Changsheng was indeed very outstanding. Even if they were holding a magnifying glass and telescope, they would not be able to find a comparable one in this acre of three-point land in South Korea, so they did not make things difficult for Li Changsheng, but it was impossible to expect him to be polite. At most, they would not give Li Changsheng any face. Occasionally, they would talk about some of the business of China Overseas Group and give some advice to Li Changsheng, the junior.

Lee Byung-hun is the god of business in today's era, a legend in the business world, and is much more important than Li Changsheng's father Li Weiguo. Others are not playing real estate finance, but a serious high-tech manufacturing industry. It can be said that it influences the rise and fall of a country. Li Changsheng naturally acted very humble and listened to the teachings seriously.

All of this made Zhao Taiwu crazy jealous, but his torture had just begun. The first person to receive the news must be Li Chengmin, the second sister who was running a TV station. After receiving the news, he said it in public without thinking.