Chapter 318 Precise regionalization to create stars!

Liu Yifei naturally understood what Li Xue meant. As the saying goes, red flowers and green leaves are the green leaves that set off the red flowers, so it is naturally not a big deal. This is very particular. It is difficult to arrange Jing Tian, ​​so it is better to upgrade together.

Then I will thank Sister Xue for them.

Li Xue nodded. This was just a small task for her. In fact, she is also optimistic about Guli Nazha. She is really too beautiful. Unfortunately, her brain is not very smart, her EQ is really worrying. It is said that her acting skills are also average, and she is currently ranked last. There is indeed nothing in this world that is perfect, only flaws are real beauty.

Li Bingbing and Fan Bingbing will naturally participate tonight, including the top five most popular candidates in Hong Kong, who are now ranked in the top five, are likely to sign with TVB. They are managed by Li Jiaxin, the fourth aunt, herself, or she would be really angry and asked Li Changsheng's disobedient and unfilial son to speak up.

When an actress walks the red carpet, she usually takes photos first, and then walks the red carpet while taking photos. After walking the red carpet, she will go to the signature wall of the designated area to sign, and finally take a special static photo to enter the venue. Only after doing these will the official entry.

But do you think this is over?

If you think too much, you won’t really be naive to think that the beautiful pictures of those female stars were taken by those photographers, right?

It’s purely because you think too much. The photos and pictures of celebrities are not allowed to be released directly. If you randomly place raw pictures without the consent of the economic company studio, you will be directly sued, because the portrait rights themselves are also a commodity. It is also said that secretly taking pictures are really not allowed to be randomly placed in public places.

After all, people will have ugly photos, and there will be some embarrassing moments, such as having uncomfortable noses, prying nose hair, accidentally running out, or seeing a bold female celebrity wearing a very spicy figure, accidentally glanced at it a few more times, and accidentally exposed her double chin without paying attention.

Ugly photos are too easy to appear, so these are very particular and require various professional operations of the professional team behind them. TVB naturally has such a mechanism, but it is only for those celebrities who are behind them. For example, the little Cute newcomers who are still in class in the actor training class naturally do not have such a public relations team.

So Li Changsheng handed this over to the Public Relations Department to test the waters. After all, these outstanding students in the actor training class mainly target the mainland market, which is a group of stars of tomorrow specially created for the mainland market.

Of course, these refined pictures and related marketing posts are mainly placed on the forums and posts in the mainland. They will not appear in Hong Kong, Taiwan, Southeast Asia because they are meaningless. Instead, they may be ridiculed by various kinds of mocking, which will put a lot of pressure on them.

Although there is no clear boundary for the time being, after Li Xue and the public relations department appeared, those who know it will know that TVB has now become two major systems, one is the original Jade Cantonese TV station and the other is the newly created Jade Chinese station. This is the new balance that Li Changsheng really wants to create.

Li Zhien actually felt a little bored, but her second sister cared about this very much. She was really studying humbly and seemed to have learned a lot.

So that's it. This is targeted placement in different regions, and the stars who meet different markets are placed in a suitable market.

Of course, China is so big, and there are naturally great differences between the cultural differences between one country, two systems and different regions, especially some localism.

It doesn’t feel like the capital economic circle model in South Korea. We in China have many economic centers. There are several urban agglomerations in the north and south of the coast alone, as well as the southwest, northeast, northwest, Yunnan and Guizhou, so the hometown and ethnic characteristics of celebrities are also very important.

But don’t underestimate these. For example, Tang Yan is from Shanghai and has a career in the drama troupe. Don’t underestimate this. In other words, as long as she can prove her abilities later, many of her drama works are not short of funds and investment platforms, and can even obtain many local commercial commercial resources in Shanghai.

There are many other similar things. Maybe you don’t understand this very much now, but in other words, if I want to go to Shanghai to shoot movies, it is still a big urban production, and I need to invest in Shanghai to get some local support. At this time, Tang Yan is likely to be recommended there, and at least she will get a second female student.

Li Chengmin understood a little because China is very large and different urban agglomerations have different economic circles. Celebrities are not just themselves, but also symbolize the cultural trend of an economic circle. There is a mutually beneficial relationship between the two sides. Therefore, if conditions permit, such regional stars are more popular than some national stars.

Unless you are really popular, popular and appealing, have been named a national and have a real national popularity, otherwise it is not as popular as those regional celebrities. South Korea actually has a similar situation, but South Korea is too small, so it is not as obvious as China.

There are indeed a lot of stars in Hong Kong, but except for a few superstars, veteran actors and actresses, most of them are actually regional stars, and only Hong Kong, Macau and Guangdong are very popular, and they don’t have much commercial value after leaving this area.

Precise regional star creation is a new concept invented by Li Changsheng. He found out after collecting a lot of big data. For example, the reason why Shanghai Theater, which is not very good in all aspects among the three major academies can stand firm and occasionally cultivate many stars. They were not directly killed by the Central Academy of Drama Beijing Film Academy, was because of the strong support of the Shanghai Circle.

At the same time, the Beijing circle, the Hunan Circle with Hunan TV as the core, and the Northeast Circle with Sketch King as the core, are actually the same. The background is really a good deal, which is the same as the Australian Gang, British Gang, and Latin Gang in Hollywood.

So what Li Changsheng asked Li Xue and the Public Relations Department to do is to accurately regionalize the delivery and accurately place different female and male celebrities according to their hometown audiences. This is really only big agents like Li Xue and Huang Bin who have deep connections in the mainland can do it.

Therefore, all major regional forums and posters in the mainland are now dominated by beautiful celebrities from their respective regions. As Li Changsheng analyzed, such regional precise delivery is very effective, and those fans are really accustomed to this set.