Chen Bosen sat in the Kaisheng Theater under Princess Jin. He crossed his legs, took out a small notebook from his pocket and spread it on his knees, preparing to make records while watching the movie later.
Although he is the editor-in-chief of "Movie Biweekly", when encountering more important things in the film industry, Chen Bosen will still personally interview reporters.
This time the theater battle between Princess Jin and Jiahe was a big deal, so Chen Bosen and his good partner Wang Zhonghan split into two groups. One of them watched Kang Jianfei's "Happy Ghost" and the other went to watch Jackie Chan's "Junior Brother Takes Horse".
At this time, Hong Kong films usually have midnight shows before they are officially released. The director and producer will take them back to modify the details of the movie based on the reactions of the midnight audience.
In the past, Chen Bosen would go to watch midnight show first, but this time the two big dramas were released directly.
Alas, you bring a small notebook every time you watch a movie. Isn’t it annoying to write and draw when you are excited?Tsui Hark, who was sitting next to Chen Bosen, spoke out.
Tsui Hark didn't plan to come out to watch a movie today, but was pulled out by his friend Chen Bosen, and his girlfriend Shi Nansheng also followed him.
Shi Nansheng was wearing a black wool sweater and short hair, looking like a tomboy. He was leaning on Tsui Hark's shoulder to eat popcorn. While chewing, he asked: Lao Xu, this movie is very popular, why do you want to come out and see Ah?
Tsui Hark grabbed his hair and said: I have a guest appearance in this movie, just a comedy movie that makes me laugh and make a comedy movie. I don’t have much fun, so it’s better to watch "The Junior Brother".
Shi Nansheng asked: If the movie is bad, do you still agree to act?
Tsui Hark said: It was originally for Ah Wen’s sake, but that director Kang Jianfei is very powerful. The scenes of this "Happy Ghost" are definitely very good.I'm not saying that this movie is bad, it's just that the plot of the movie is meaningless.
What Tsui Hark said was boring, that is, "Happy Ghost" was not his taste.
Chen Bosen suddenly asked: By the way, Lao Xu, you have contacted that Kang Jianfei. What kind of person is he and why did he get the full support of Lei Juekun?
Come and interview me again!Tsui Hark said angrily, I haven't been in contact with him for long, I only know that he should be very talented, but how could he know what happened to him and Princess Jin?
Shi Nansheng joked: That Kang Jianfei is really the grandson left by Boss Lei on the mainland, right?
Chen Bosen pondered: I think Lei Juekun has a bit of buying horse bones this time.Look at how many directors in Hong Kong who have been to Hong Kong for several months are so excited. How many directors in Hong Kong think they are talented?Old Xu is probably moved, too.
Tsui Hark grinned and said: You really got it right. As soon as the news that Princess Jin promoted Kang Jianfei came out, I had the idea of asking Boss Lei to invest in making movies.
Chen Bosen sighed: So Ah, Boss Lei acts like a stone to count birds.He used this hand to make a comeback, and the concept of the New Year holiday he created may become a routine in the future.
Convention?Tsui Hark is only interested in filming, and he is not very concerned about anything other than shooting.
Chen Bosen has planned and organized two selections of the top ten movies of the year in Hong Kong, and has also formulated the annual box office list in "Movie Biweekly", which has conducted in-depth research on this aspect. He said: The box office champion of the previous year was 7.8 million, and the box office champion of last year was 540.This time, the promotion of "Happy Ghost" and "Junior Brother Comes Out" is so popular that the audience has long been thrived. In addition, the ticket price of the movie has increased by one-third after New Year's Day, and the box office of these two movies is likely to exceed 10 million.
More than ten million?Tsui Hark and Shi Nansheng were both shocked at the same time. The local box office of Hong Kong movies has never exceeded 10 million.
Chen Bosen nodded and said: Once the box office exceeds 10 million, it will inevitably cause a big sensation. I am afraid that many of the contributions will be counted as the New Year holiday to increase publicity.Unexpectedly, as long as these two movies are successful, the New Year will be very lively next year, and even Shaw will join the battle to grab the audience.
Tsui Hark and Shi Nansheng thought about it carefully and this is indeed the reason.
The previous box office champion was only a few million, and movies with a box office of over 1 million can rank among the top 30 in the box office list. Naturally, no one was so stupid that they spent tens of millions of dollars on promotion.
But if the box office of movies with good schedule and big promotion can exceed tens of millions, then the promotional fee of tens of millions is nothing!
Kang Jianfei and Lei Juekun brought not only the New Year holiday to Hong Kong movies, but also changed the promotional model of Hong Kong movies since then.
In the past, the publicity was all about small fuss, and it was already amazing to be able to promote some TV programs and entertainment magazines. In the future, the publicity war will be a sword.
……
The movie begins to show.
The first cartoon title of Oriental DreamWorks that appeared on the screen:
In the clear blue night sky, several gray-blue clouds float, and a bright crescent moon is in the center of the clouds.
As the clouds float, a stone connected by thin lines fell down, splashing ripples between the clouds and the crescent moon. It turned out that the clouds and the moon were just reflections thrown into the water.
The line of sight rose with the thin lines, and a little boy was sitting on the crescent moon in the sky, holding a fishing rod in his hand.
Finally, the crescent moon turned into a letter D, and then DreamWrks appeared in English after D.
Then the sky jumped out from the sky. Oriental Dream Factory. The five Chinese characters, these five characters were crooked and seemed to be written by children in kindergarten.
Kang Jianfei shamelessly plagiarized the opening animation of Hollywood DreamWorks, and even the music was not lost. It was Ah written by Spielberg's official musician Williams.
It only cost 450,000 yuan to make a movie "Happy Ghost", and the post-production of Kang Jianfei, a total of 450,000 yuan, but the opening animation of Oriental Dream Factory spent 50,000 yuan on Kang Jianfei.
It would naturally not cost so much money to simply make animations, but Kang Jianfei’s copycats are animations processed by advanced computer technology. The current animation technology cannot meet Kang Jianfei’s requirements at all.
Under Kang Jianfei's strong request, the 20-second opening animation took more than two months to complete, and it only made Kang Jianfei barely satisfied.
However, viewers who have not received the impact of various CG animations were quite shocked to see the opening of this movie.
The easing music, coupled with the night sky, clouds, moon, and reflections, gives people a dreamy and comfortable feeling.
Especially for people like Tsui Hark and Chen Bosen who love movies, they can fully understand the meaning of this opening animation.
What is a movie?
A movie is a dream, and the two-hour viewing process is all about a fantasy journey.
In this dream, the director is the dreamweaver and the film company is God.
Tsui Hark is a person who is willing to be a dreamweaver, and Chen Bosen is a person who likes to take a dream journey. When they saw the two English words DreamWrks appear, they were inexplicably touched and instantly remembered what they had experienced about movies over the years.
Chen Bosen is a very emotional person. He wiped the corners of his eyes and said: This opening is great, and the name of the film company is also good.
Tsui Hark nodded silently to agree that such an opening animation made him, who was planning to watch the movie with his girlfriend and friends, want to enjoy the movie seriously.
Tsui Hark, who was just about to watch the movie seriously, almost spit out an old blood when he saw the next screen.
There is nothing but words on the screen, only a red background with:
Producer, director, producer, photography, music, artist...
A large number of positions account for half of the screen, and the latter one is Kang Jianfei.
Chen Bosen also had the urge to vomit blood, but after this urge, he was even more touched.
Chen Bosen has never made a movie, but as the founder and editor-in-chief of a professional film magazine, he is very clear about all aspects of film production.
Behind Kang Jianfei's show-off subtitles is a kind of helplessness. If there are enough people, who is the fuck willing to do so many things alone?
Before the movie began, the opening animation of the film company made Chen Bosen feel Kang Jianfei's persistent love for the art of film, and the subsequent subtitles made Chen Bosen feel the bitterness and difficulty of Kang Jianfei's filming of "Happy Ghost".
Well, the above are all speculations of Chen Bosen, a sentimental movie lover. Kang Jianfei is not as noble as he thinks. Others are too lazy to think about the beginning of the film, and the subtitles behind it are naked showing off and hype!
Although he is the editor-in-chief of "Movie Biweekly", when encountering more important things in the film industry, Chen Bosen will still personally interview reporters.
This time the theater battle between Princess Jin and Jiahe was a big deal, so Chen Bosen and his good partner Wang Zhonghan split into two groups. One of them watched Kang Jianfei's "Happy Ghost" and the other went to watch Jackie Chan's "Junior Brother Takes Horse".
At this time, Hong Kong films usually have midnight shows before they are officially released. The director and producer will take them back to modify the details of the movie based on the reactions of the midnight audience.
In the past, Chen Bosen would go to watch midnight show first, but this time the two big dramas were released directly.
Alas, you bring a small notebook every time you watch a movie. Isn’t it annoying to write and draw when you are excited?Tsui Hark, who was sitting next to Chen Bosen, spoke out.
Tsui Hark didn't plan to come out to watch a movie today, but was pulled out by his friend Chen Bosen, and his girlfriend Shi Nansheng also followed him.
Shi Nansheng was wearing a black wool sweater and short hair, looking like a tomboy. He was leaning on Tsui Hark's shoulder to eat popcorn. While chewing, he asked: Lao Xu, this movie is very popular, why do you want to come out and see Ah?
Tsui Hark grabbed his hair and said: I have a guest appearance in this movie, just a comedy movie that makes me laugh and make a comedy movie. I don’t have much fun, so it’s better to watch "The Junior Brother".
Shi Nansheng asked: If the movie is bad, do you still agree to act?
Tsui Hark said: It was originally for Ah Wen’s sake, but that director Kang Jianfei is very powerful. The scenes of this "Happy Ghost" are definitely very good.I'm not saying that this movie is bad, it's just that the plot of the movie is meaningless.
What Tsui Hark said was boring, that is, "Happy Ghost" was not his taste.
Chen Bosen suddenly asked: By the way, Lao Xu, you have contacted that Kang Jianfei. What kind of person is he and why did he get the full support of Lei Juekun?
Come and interview me again!Tsui Hark said angrily, I haven't been in contact with him for long, I only know that he should be very talented, but how could he know what happened to him and Princess Jin?
Shi Nansheng joked: That Kang Jianfei is really the grandson left by Boss Lei on the mainland, right?
Chen Bosen pondered: I think Lei Juekun has a bit of buying horse bones this time.Look at how many directors in Hong Kong who have been to Hong Kong for several months are so excited. How many directors in Hong Kong think they are talented?Old Xu is probably moved, too.
Tsui Hark grinned and said: You really got it right. As soon as the news that Princess Jin promoted Kang Jianfei came out, I had the idea of asking Boss Lei to invest in making movies.
Chen Bosen sighed: So Ah, Boss Lei acts like a stone to count birds.He used this hand to make a comeback, and the concept of the New Year holiday he created may become a routine in the future.
Convention?Tsui Hark is only interested in filming, and he is not very concerned about anything other than shooting.
Chen Bosen has planned and organized two selections of the top ten movies of the year in Hong Kong, and has also formulated the annual box office list in "Movie Biweekly", which has conducted in-depth research on this aspect. He said: The box office champion of the previous year was 7.8 million, and the box office champion of last year was 540.This time, the promotion of "Happy Ghost" and "Junior Brother Comes Out" is so popular that the audience has long been thrived. In addition, the ticket price of the movie has increased by one-third after New Year's Day, and the box office of these two movies is likely to exceed 10 million.
More than ten million?Tsui Hark and Shi Nansheng were both shocked at the same time. The local box office of Hong Kong movies has never exceeded 10 million.
Chen Bosen nodded and said: Once the box office exceeds 10 million, it will inevitably cause a big sensation. I am afraid that many of the contributions will be counted as the New Year holiday to increase publicity.Unexpectedly, as long as these two movies are successful, the New Year will be very lively next year, and even Shaw will join the battle to grab the audience.
Tsui Hark and Shi Nansheng thought about it carefully and this is indeed the reason.
The previous box office champion was only a few million, and movies with a box office of over 1 million can rank among the top 30 in the box office list. Naturally, no one was so stupid that they spent tens of millions of dollars on promotion.
But if the box office of movies with good schedule and big promotion can exceed tens of millions, then the promotional fee of tens of millions is nothing!
Kang Jianfei and Lei Juekun brought not only the New Year holiday to Hong Kong movies, but also changed the promotional model of Hong Kong movies since then.
In the past, the publicity was all about small fuss, and it was already amazing to be able to promote some TV programs and entertainment magazines. In the future, the publicity war will be a sword.
……
The movie begins to show.
The first cartoon title of Oriental DreamWorks that appeared on the screen:
In the clear blue night sky, several gray-blue clouds float, and a bright crescent moon is in the center of the clouds.
As the clouds float, a stone connected by thin lines fell down, splashing ripples between the clouds and the crescent moon. It turned out that the clouds and the moon were just reflections thrown into the water.
The line of sight rose with the thin lines, and a little boy was sitting on the crescent moon in the sky, holding a fishing rod in his hand.
Finally, the crescent moon turned into a letter D, and then DreamWrks appeared in English after D.
Then the sky jumped out from the sky. Oriental Dream Factory. The five Chinese characters, these five characters were crooked and seemed to be written by children in kindergarten.
Kang Jianfei shamelessly plagiarized the opening animation of Hollywood DreamWorks, and even the music was not lost. It was Ah written by Spielberg's official musician Williams.
It only cost 450,000 yuan to make a movie "Happy Ghost", and the post-production of Kang Jianfei, a total of 450,000 yuan, but the opening animation of Oriental Dream Factory spent 50,000 yuan on Kang Jianfei.
It would naturally not cost so much money to simply make animations, but Kang Jianfei’s copycats are animations processed by advanced computer technology. The current animation technology cannot meet Kang Jianfei’s requirements at all.
Under Kang Jianfei's strong request, the 20-second opening animation took more than two months to complete, and it only made Kang Jianfei barely satisfied.
However, viewers who have not received the impact of various CG animations were quite shocked to see the opening of this movie.
The easing music, coupled with the night sky, clouds, moon, and reflections, gives people a dreamy and comfortable feeling.
Especially for people like Tsui Hark and Chen Bosen who love movies, they can fully understand the meaning of this opening animation.
What is a movie?
A movie is a dream, and the two-hour viewing process is all about a fantasy journey.
In this dream, the director is the dreamweaver and the film company is God.
Tsui Hark is a person who is willing to be a dreamweaver, and Chen Bosen is a person who likes to take a dream journey. When they saw the two English words DreamWrks appear, they were inexplicably touched and instantly remembered what they had experienced about movies over the years.
Chen Bosen is a very emotional person. He wiped the corners of his eyes and said: This opening is great, and the name of the film company is also good.
Tsui Hark nodded silently to agree that such an opening animation made him, who was planning to watch the movie with his girlfriend and friends, want to enjoy the movie seriously.
Tsui Hark, who was just about to watch the movie seriously, almost spit out an old blood when he saw the next screen.
There is nothing but words on the screen, only a red background with:
Producer, director, producer, photography, music, artist...
A large number of positions account for half of the screen, and the latter one is Kang Jianfei.
Chen Bosen also had the urge to vomit blood, but after this urge, he was even more touched.
Chen Bosen has never made a movie, but as the founder and editor-in-chief of a professional film magazine, he is very clear about all aspects of film production.
Behind Kang Jianfei's show-off subtitles is a kind of helplessness. If there are enough people, who is the fuck willing to do so many things alone?
Before the movie began, the opening animation of the film company made Chen Bosen feel Kang Jianfei's persistent love for the art of film, and the subsequent subtitles made Chen Bosen feel the bitterness and difficulty of Kang Jianfei's filming of "Happy Ghost".
Well, the above are all speculations of Chen Bosen, a sentimental movie lover. Kang Jianfei is not as noble as he thinks. Others are too lazy to think about the beginning of the film, and the subtitles behind it are naked showing off and hype!
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